Deon Optom
An independent Johannesburg optometry practice built patient demand for its specialist services through targeted paid media, growing enough to relocate from Norwood to Houghton and invest in a corneal topographer.
View case studySix6 Marketing / Digital authority partner
Six6 helps service-based businesses become easier to find, easier to trust, and easier to choose across Google, AI search, paid media, websites, and the full digital sales journey.
01 / Selected work
From healthcare to property and specialist services. Explore our website builds, paid media campaigns, and enquiry systems.

A healthcare information site designed to give South African families fast, clear access to urgent service details, with enquiries connected to a complete Zoho CRM lead-to-sales system.
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A marketing site for a 16-unit Johannesburg duplex development, bringing together the property gallery, floor plans, unit pricing, availability, and a structured register-interest journey.
View case studyAn independent Johannesburg optometry practice built patient demand for its specialist services through targeted paid media, growing enough to relocate from Norwood to Houghton and invest in a corneal topographer.
View case study02 / A connected approach
Service businesses have to be understood, trusted, and measured.
Six6 rebuilds the digital system around the buying decision: what people find, what they trust, how they enquire, and whether the business can see what is working.
03 / Our expertise
Practical authority systems across discovery, content, paid media, websites, tracking, and sales-cycle readiness.
AI search readiness helps your business present clear, structured, trustworthy signals across your website, profiles, content, and lead journey.
02AEO and GEO focus your content on clear answers, structured context, and trustworthy signals that support discovery across search and AI-assisted journeys.
03A digital authority strategy turns scattered marketing activity into a clear system for visibility, trust, and conversion.
04A website rebuild should clarify the business, strengthen trust, support search, and make the next step obvious.
05Paid media works best when campaigns, landing pages, tracking, and follow-up are connected.
06Marketing performance depends on what happens after a lead arrives. Six6 helps tighten the handoff between visibility, enquiry, and follow-up.
07Six6 helps service businesses see where enquiries come from and how they move through the sales process.
04 / Industry understanding
Six6 earned its discipline in optometry, one of the most trust-sensitive corners of healthcare, and applies the same standard across medical, beauty, property, and service businesses.
Medical service businesses need clarity, trust, and careful digital systems that help patients understand the next step.
Trust, proof, clarity, and follow-up matter when people choose a health, beauty, wellness, or aesthetics provider.
Property businesses need more than traffic. They need credible positioning, useful lead capture, and clear follow-up signals.
Six6 started in optometry marketing and still works with independent practices, with first-hand knowledge of how patients choose an optometrist.
Service businesses are chosen through trust. Six6 helps make that trust easier to find, understand, and act on.
05 / Your starting point
The AI Visibility Audit turns your business context into a clear starting point across search, trust, lead capture, and tracking. Your results are based on the answers you provide.
Start Your AI Visibility Audit06 / A little guidance
Meet Claudine, our AI concierge. Explore Six6's services, work, and ways to get started.