Digital authority framework

The Six6 digital authority framework

A practical framework for making service businesses easier to discover, evaluate, contact, and measure.

The Six6 method

Four connected moves from discovery to follow-up

Each move is useful on its own, but the commercial value comes from joining them into one buyer journey.

01

Clarify the business entity, services, audience, and market

Clarify the business entity, services, audience, and market.

02

Strengthen website authority, search readiness, and answer-led content

Strengthen website authority, search readiness, and answer-led content.

03

Improve proof, trust signals, reviews, and conversion pathways

Improve proof, trust signals, reviews, and conversion pathways.

04

Connect paid media, tracking, lead capture, and follow-up

Connect paid media, tracking, lead capture, and follow-up.

Start with evidence

The first step is knowing which part of the journey is holding the business back.

The AI Visibility Audit gives Six6 context before recommending implementation work, so the next step is grounded in your business rather than a generic package.

Start Your AI Visibility Audit
  • 01Visibility: can the right people find you?
  • 02Trust: can they understand and believe you?
  • 03Conversion: can they take the next step?
  • 04Measurement: can you see what happens next?

Start with a clearer view of your digital authority

The AI Visibility Audit gives Six6 useful context and gives you a practical starting point.